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social media dispatch

Sharing tips, advice, and inspiration from across social media channels. 
Happy Birthday to me and a BONUS for You!

Happy Birthday to me and a BONUS for You!

Another year older and hopefully wiser. Last year at this time I was wrapping up the last few months of my maternity leave, wondering how I would transition going back to my full-time job while keeping this dream of running my own business alive. Fast forward to...

Instagram is No Longer a Photo Sharing App

Instagram is No Longer a Photo Sharing App

WHAT?! Last week Adam Mosseri, the head of Instagram, shared this update on his social media channel. Here’s a few of the key insights he shared: “Video is driving an immense amount of growth online for all platforms right now, and it’s one I think we need to lean...

Want to crush your Reels? Join me LIVE!

Want to crush your Reels? Join me LIVE!

Want to hang out with me LIVE?! It doesn’t look like we will be getting together in person anytime soon, but I would love to meet you over Zoom and answer all of your Reels questions! In a flurry of excitement yesterday I planned out a live training workshop to break...

How much is your social media costing you?

How much is your social media costing you?

 Is social media FREE to use? Not exactly.  Have you ever run the numbers on what your social media accounts cost you? Free is a very expensive business model it turns out. While it is certainly free to set up an Instagram account or set up a Facebook page, the time...

Instagram just made THIS change to the algorithm.

Instagram just made THIS change to the algorithm.

Oops they did it again! Change the algorithm that is. Instagram has officially come out and said they are changing the algorithm for Reels. In my head I imagine the conversation at head office went something like this: CEO: We need a new feature to compete with...

Are you automating this mistake in your business?

Are you automating this mistake in your business?

4 billion. That’s a pretty big number. More than the total amount of Facebook users (2.8 billion), Instagram accounts (1 billion), and even TikTok users (1 billion). 4 billion people use email every day.  No social media platform can even come close to the reach of...

Reels 101 for Instagram is here!

Reels 101 for Instagram is here!

If you’re a small or medium-size business owner who is READY to start getting results using Instagram Reels then you will want to keep reading… Are you wanting to use Instagram to effectively build and grow your business? I’m assuming you wouldn’t be reading this if...

Why An Everything Bagel Might be the Key to Success in 2021

Why An Everything Bagel Might be the Key to Success in 2021

I love breakfast. Savoury, sweet, and everything in between. We often do, “breakfast for dinner” on nights when we’re short on time and grocery options. Most of my workdays for the last 5 or more years start with a bowl of fruit, yogurt and granola in some fashion....