social media dispatch
Sharing tips, advice, and inspiration from across social media channels.
How much is your social media costing you?
Is social media FREE to use? Not exactly. Have you ever run the numbers on what your social media accounts cost you? Free is a very expensive business model it turns out. While it is certainly free to set up an Instagram account or set up a Facebook page, the time...
Instagram just made THIS change to the algorithm.
Oops they did it again! Change the algorithm that is. Instagram has officially come out and said they are changing the algorithm for Reels. In my head I imagine the conversation at head office went something like this: CEO: We need a new feature to compete with...
Are you automating this mistake in your business?
4 billion. That’s a pretty big number. More than the total amount of Facebook users (2.8 billion), Instagram accounts (1 billion), and even TikTok users (1 billion). 4 billion people use email every day. No social media platform can even come close to the reach of...
Reels 101 for Instagram is here!
If you’re a small or medium-size business owner who is READY to start getting results using Instagram Reels then you will want to keep reading… Are you wanting to use Instagram to effectively build and grow your business? I’m assuming you wouldn’t be reading this if...
Why An Everything Bagel Might be the Key to Success in 2021
I love breakfast. Savoury, sweet, and everything in between. We often do, “breakfast for dinner” on nights when we’re short on time and grocery options. Most of my workdays for the last 5 or more years start with a bowl of fruit, yogurt and granola in some fashion....
Your 2021 Social Media Checklist
As we race into 2021, frantically planning out our first weeks of content, I wanted to share a quick list of all the things you’ll need to master for social media success in 2021: Photography Videography Copy Writing Strategy Planning Branding Reels Hashtags...
3 Reasons Your Brand Needs a Social Media Photoshoot
I was working with a client recently who has an awesome service-based business in the pre and postnatal space for women. She wrote beautiful captions, had great ideas to share, but was having a hard time showing up consistently on social media. When I took a look at...
Are you Embracing the Competition or Running Scared?
When I was first starting to build my own business last year, I began researching other social media agencies in the area. I wasn’t sure exactly what I was going to offer, so I wanted to see what was already out there. A quick Google search turned up a social media...
Do I Need to Have my Brand on Social Media?
This is a question I get often get asked at networking events, by prospective clients, and even current ones. Do I need to use social media? Should I even bother with it? The short answer is that it depends on your marketing objectives and how much time you’re willing...
