social media dispatch

Sharing tips, advice, and inspiration from across social media channels. 
Captions that Convert for Instagram is now LIVE!

Captions that Convert for Instagram is now LIVE!

Images are a huge part of your reach and success on Instagram. They create a strong on-brand look and feel.  But what about those pesky captions?  Images and videos get the eyeballs on your content, but without a well-written block of text to go with it, you won’t be...

This sneaky Instagram update – did you miss it?

This sneaky Instagram update – did you miss it?

Does it feel like there have been more Instagram updates in the last year than anytime before? In the past 6 months alone Instagram has introduced or made updates to: Desktop publishing Reels Collabs Rolled out the new Link Sticker And updated IGTV to Instagram Video...

One Year Ago I Made a Decision that Would Change My Life

One Year Ago I Made a Decision that Would Change My Life

  It’s hard to believe it’s been a year since I made the decision that would kick off everything. 5 years ago, I started down the path of becoming an entrepreneur by landing my first social media client. Over the next several years I would work with dozens more,...

Happy Birthday to me and a BONUS for You!

Happy Birthday to me and a BONUS for You!

Another year older and hopefully wiser. Last year at this time I was wrapping up the last few months of my maternity leave, wondering how I would transition going back to my full-time job while keeping this dream of running my own business alive. Fast forward to...

Instagram is No Longer a Photo Sharing App

Instagram is No Longer a Photo Sharing App

WHAT?! Last week Adam Mosseri, the head of Instagram, shared this update on his social media channel. Here’s a few of the key insights he shared: “Video is driving an immense amount of growth online for all platforms right now, and it’s one I think we need to lean...

Want to crush your Reels? Join me LIVE!

Want to crush your Reels? Join me LIVE!

Want to hang out with me LIVE?! It doesn’t look like we will be getting together in person anytime soon, but I would love to meet you over Zoom and answer all of your Reels questions! In a flurry of excitement yesterday I planned out a live training workshop to break...

How much is your social media costing you?

How much is your social media costing you?

 Is social media FREE to use? Not exactly.  Have you ever run the numbers on what your social media accounts cost you? Free is a very expensive business model it turns out. While it is certainly free to set up an Instagram account or set up a Facebook page, the time...