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Do I Need to Have My Brand on Social Media?

Do I Need to Have My Brand on Social Media?

This is a question I get often get asked at networking events, by prospective clients, and even current ones. Do I need to use social media? Should I even bother with it? The short answer is that it depends on your marketing objectives and how much time you’re willing...
20 Things to Start and Stop Doing on Social Media in 2020

20 Things to Start and Stop Doing on Social Media in 2020

A new decade is here, along with dozens of ideas for New Year’s resolutions, and new energy to make this year better than the last. If you run or manage a brand feed for any social media platform, it can be easy to get stuck in the same old habits. If you’re on the...